Marketing Officer

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Marketing Officer

  • Post Date:August 1, 2022
  • Views 534
0 Applications
  • Career Level Officer
    Qualification Degree
    Experience 1-3 Years
  • Industry Insurance
Job Description

Applications are invited to fill in the vacant position of  MARKETING OFFICER.

Reporting to: The Group Marketing Executive

The essential duties and responsibilities of this role will include:

  • Assisting in the development and execution of marketing strategies to defend and ensure revenue growth across the business
  • Assisting in the development and management of the annual marketing plan and budget
  • Developing communication strategies to drive key product sales
  • Actively identifying and understanding emerging marketing platforms, tools and trends and offer recommendations
  • Establishing brand awareness and engagement benchmarks, performance goals and ensuring the business stays up to date on tracking relevant KPIs
  • Ensuring adherence to brand guidelines on all marketing related material
  • Developing and implementing creative solutions to drive awareness, traffic to various platforms and brand affinity
  • Overseeing the writing and production of all marketing briefs and collaborating with advertising agencies
  • Assisting in the planning and coordination of all corporate events
  • Overseeing production and deployment of marketing material
  • Planning and executing all exhibitions and leading generation initiatives
  • Liaising with the research team to gather customer insights for product development and provide input to product development team

Key qualifications, experience & competencies

  • A Degree in Marketing, Business Studies or equivalent
  • A master’s degree is an added advantage
  • At least 2 years’ experience in a similar role
  • A Digital Marketing Qualification
  • A certificate in Events Management and / or demonstration of ability to plan and successfully host various types of events
  • Be an articulate and effective communicator across all levels of business
  • Self-motivated and able to deliver results with minimal supervision
  • Be energized, innovative, and consistent in delivery with a positive attitude
  • Strong attention to detail
  • Ability to work collaboratively as part of a team

Interested candidates, please send application letters together with your CV’s, clearly stating position applied for in the subject field not later than 3 August 2022 to: [email protected]

Being an equal opportunity employer, applications are encouraged from qualified individuals regardless of race, religion, sex or disabilities.